MG Motor India has announced that bookings for its latest electric vehicle, the Windsor EV, branded as the country’s first Intelligent Compact Utility Vehicle (CUV), are now open. Customers can reserve the Windsor EV by making a Rs. 11,000 deposit either through the MG Motor India website or at any MG dealership. Deliveries for the vehicle are scheduled to begin on October 12, 2024.
Variants and Pricing
The Windsor EV is available in three variants: Excite, Exclusive, and Essence. Prices start from Rs. 9.99 lakh (ex-showroom) with the Battery as a Service (BaaS) model, which allows for battery rental at Rs. 3.50 per kilometer. Alternatively, customers can purchase the vehicle outright, with prices starting from Rs. 13.5 lakh (ex-showroom). Below is a breakdown of the pricing structure:
- Excite: Rs. 13.5 lakh (ex-showroom) | Rs. 9.99 lakh (BaaS option) | Rs. 3.50/km battery rental
- Exclusive: Rs. 14.5 lakh (ex-showroom) | Rs. 10.99 lakh (BaaS option) | Rs. 3.50/km battery rental
- Essence: Rs. 15.5 lakh (ex-showroom) | Rs. 11.99 lakh (BaaS option) | Rs. 3.50/km battery rental
Power and Range
The MG Windsor EV is powered by a 38kWh lithium-ion battery pack, which is IP67-certified for protection against water and dust. The vehicle generates 134 bhp (100kW) of power and 200Nm of torque, with four driving modes—Eco+, Eco, Normal, and Sport—tailored to different driving conditions.
With a claimed range of 331 kilometers on a single charge, the Windsor EV is designed to meet both daily commuting and longer driving needs. In addition, MG is offering one year of free public charging through the eHUB by MG app.
Interior and Exterior Features
The MG Windsor EV is available in four exterior colors: Clay Beige, Pearl White, Starburst Black, and Turquoise Green. The vehicle combines sleek, aerodynamic styling with spacious interiors, offering the comfort of a sedan and the practicality of an SUV.
Inside, the Windsor EV features an 8.8-inch digital instrument cluster as standard, while the top-tier Essence variant comes equipped with a 15.6-inch infotainment system that includes wireless Android Auto and Apple CarPlay. Additional features of the Essence variant include ventilated front seats, a wireless charger, automatic climate control, powered driver seats, six airbags, and a 360-degree surround camera for enhanced safety.
The Essence variant also includes a panoramic glass roof, adding a premium feel to the vehicle’s interior.
Ownership Benefits
MG Motor offers several ownership benefits for the Windsor EV, including a lifetime battery warranty for the first owner. Additionally, MG’s buyback assurance program guarantees 60% of the car’s value after three years or 45,000 kilometers, providing added value for long-term ownership.
The vehicle also comes with MG’s e-Shield package, which includes a 3-3-3 plan: a three-year unlimited kilometer warranty on the vehicle, three years of roadside assistance, and three labor-free services.
Conclusion
The Windsor EV represents MG Motor India’s commitment to expanding its electric vehicle portfolio with an offering that balances technology, practicality, and sustainability. With competitive pricing and a range of advanced features, the Windsor EV is expected to appeal to a wide audience in the growing Indian electric vehicle market. Deliveries are set to begin on October 12, 2024, following the current booking period.